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John Paul Dejoria Join Mark Cuban at Cosmoprof North America

John Paul DeJoria, billionaire businessman and philanthropist most commonly known as a co-founder from the Paul Mitchell brand of hair products and The Patrón Spirits Company, will join fellow entrepreneur Mark Cuban only at that year's PBA Business Forum together with PBA Beauty Week. The 13th edition of Cosmoprof North America (CPNA), hosts of PBA Beauty Week, will require place on July 12-14, 2015 at Mandalay Bay Convention Center in Las Vegas, NV. Cuban's participation was officially announced by CPNA and PBA in February of 2015.

CPNA and PBA are yet to yet released specifics of what attendees can get from DeJoria and Cuban but declared that the two renowned business leaders will likely be paired together to debut a fresh program. "Although we cannot share additional details when it reaches this time, we are able to guarantee that might know about have planned will almost certainly provide the beauty industry the opportunity and platform that is certainly truly unmatched," said Scott Buchanan, chairman of PBA. "John Paul and Mark's combined achievements provides an elevated amount of expertise to event."

DeJoria's rags-to-riches story exemplifies the American dream, making him a fitting addition for the entrepreneurial-driven Cosmoprof culture. In 1980, DeJoria and hairstylist Paul Mitchell converted a partially borrowed $700 into what exactly is today the most important privately held salon hairdressing line, producing greater than 100 products which has a presence in over 100 countries. Close to 10 years later, DeJoria co-founded Patrón, creation now #1 ultra-premium tequila on this planet.

"The way to success in a industry that may be saturated with level of competition is one that I am sufficiently lucky to get have traveled," said DeJoria. "I anticipate to share my knowledge about aspiring entrepreneurs to have success and longevity in this ever-changing whole world of beauty."

CPNA may be the leading business-to-business trade event for all sectors on the beauty business and also the recipient of numerous industry accolades, such as "Most Innovative Trade Show" Award in 2013. PBA Beauty Week is hosted annually by CPNA and is North America's most inclusive beauty event, offering education, inspiration, networking, and use of key stakeholders of all sectors from the beauty industry. More than 946 exhibitors from 40 countries are required to participate in CPNA in 2010 with an attendee count which is likely to reach 30,000.

"This year's show is shaping approximately be bigger and much better than ever before together with the debut of countless unique programs," said Daniela Ciocan, Marketing Director, CPNA. "We are excited to obtain John Paul and Mark synergy for what are going to be a rare opportunity for our attendees."

ABOUT COSMOPROF NORTH AMERICA Cosmoprof North America (CPNA) would be the award winning premier international B2B beauty event covering all facets from the industry in one location. With 946 exhibiting companies from 40 countries and also over 22,000 attendees from 101 countries worldwide, CPNA is the most important event of this type in the Americas. The next edition will probably be held Sunday July 12th to Tuesday July 14th, 2015 at Mandalay Bay Convention Center in Las Vegas, NV.

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